I love going to Costco. Who doesn’t? It’s so much fun to marvel at the giant packages of the products. Whoa! Who knew Ritz Crackers came in a box of 5,000. And I like knowing that if I ever need a 55-gallon drum of Skippy, it’s there for me.
Now imagine if Costco were an insurance company. There’s no way it would function like a regular insurance company. It wouldn’t know how. It would only know how to be, well, Costco. You could expect to see Costco Property & Casualty Insurance Company operate like this:
- Insureds are not mailed a Declarations Page. Rather, they are given directions where to drive to see their Dec page on a billboard on the side of the highway.
- When a reservation of rights letter is sent, also included is a box of 50 copies.
- Claims are paid with those giant checks used to show off prizes and charitable contributions.
- Claim numbers are 64 digits.
- When the company has a duty to defend, it hires three law firms for the insured.
- When a mediation takes place in New York City, the Costco adjuster requires that his or her breakout room be Madison Square Garden.
- In cost sharing, adjusters pout when they don’t have the largest share.
- The company always takes a multiple occurrences position.
- Like Allstate, the company’s advertising spokesperson is also called Mayhem Man. It’s King Kong.
- Policies are drafted by Tolstoy.